Lifestyle, Parenting

India’s Top Sustainable Fashion Brand

The positive pink lines on the pregnancy test bring along with itself flip flop of emotions! One side of the heart is jumping with joy ,even skips a beat or so the other part is worrisome about getting everything right!
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If you are anything like me you know that the joy and worries both grow proportionally to the size of the bump. I’m sure every mother wants to ensure the best for the little life growing inside.

Life takes a paradigm shift and seems like baby products have magnets and some gravitational pull, that’s the only place in a mall a pregnant/new mom finds peace. Oh boy ! I was no exception to it ! 
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I used to hit the mall three times a week and was spoilt for choice as the market is flooded with baby products/clothes /toys. Each more adorable than the other ! In the quest of ensuring the best for my little angel I did a little research on the fabric and comfort. I took reviews of a few moms, googled ,and read books too before prioritising “Organic Cotton”. Curious what all of the hype is for organic baby clothing?

 On research ,I found that :
At birth the little bundle’s largest organ, the epidermis is most likely be blotchy, bumpy, and anything but perfect for the first couple of months. 

It’s very prone to rashes.
It’s paper-thin.
It doesn’t need to be washed that often.
It burns very easily

Newborn skin is as delicate as the baby’s immune system. Chemicals, fragrances, and dyes in clothing, detergents, and baby products can cause newborn skin irritation, dryness, chafing, and rashes. However, there’s so much we can do to protect our baby from these skin problems.

We tend to pick up products which read 100% cotton , but unfortunately cotton is the most sprayed crop in the world ! I can’t even imagine the myriad issues it would cause to the baby 
it has often been treated with harmful chemicals that can’t always be washed away and, thus, could be absorbed by the baby’s skin.

This is where Organic cotton comes to play !

Understanding Organic cotton:
Organic cotton is cotton that is grown organically  from non-genetically modified plants, and without the use of any synthetic agricultural chemicals such as fertilizers or pesticides.

While the cotton industry uses pesticides and insecticides in its cotton production—which is bad for the environment and our health because it pollutes natural resources we consume.

Also ,Children’s clothing made from synthetic fibers that are manufactured with petrochemicals, acrylic (polycrylonitriles), PVC, and esters may be linked to health problems including cancer, immune system damage, behavioral problems, and hormone disruption. And the fabric finishing found on cotton and synthetics alike is more concerning. Unlike sizing that can be removed in five washes, permanent press or fire-retardant finishing doesn’t  wash out and is known to release formaldehyde. Even some synthetic dyes are made with chemicals that have been linked to everything from skin sensitization to occupational cancer,” reports Healthy Child Healthy World.

I’ve listed key reasons to choose Organic Cotton for babies

1. Happy baby – Happy home
The baby is less irritable and is happy.When babies are comfortable, they’re happier (which means a more peaceful house) and they sleep better (which means we do too)

2.. Organic cotton is superior to any other material
Conventional cotton (plain ol’ cotton) uses more insecticides than any other crop in the world. These chemicals can cause cancers, neurological problems, reproductive problems and more. So unless you’re buying organic cotton, you can’t be sure the clothing you are putting on your baby is pesticide-free.

3. Organic cotton is super soft.

Organic cotton feels softer because it is free of scratchy impurities and harsh chemicals, which could irritate your baby’s skin. In many cases it is also more durable because the fibers are not broken down with harsh chemicals.

4. Organic cotton reduces allergic reactions + rashes.

When conventional cotton leaves the field, traces of many of the pesticides used to grow it remain in the fibers. These chemicals could be absorbed through your baby’s thin skin and can cause allergies, rashes, respiratory problems and can even lead to cancers. 

5. Organic cotton protects from cancer causing agents. 

Cancer is the number one disease killer of children as well. Many government-approved pesticides were registered long before extensive research linked these chemicals to cancer and other diseases. In the long run, choosing organic cotton is safer.

6. Organic cotton does not use GMOs (genetically modified organisms).

Research links GMOs to allergies, organ toxicity, and other health issues. The U.S Food & Drug administration does not require safety testing or labeling for GMOs. 

7. Organic farming keeps farmers healthy.

By eliminating all hazardous synthetic pesticides in its production, organic cotton offers a healthy and sustainable farming future for farmers and their families. More than 10,000 farmers die each year from cancers related to these harmful pestecides.

8. Organic cotton farming preserves precious water.

Organic farming practices keep soils healthy and preserve precious water resources. The water pollution impact of organic has been shown to be 98% less than non-organic cotton production.

9.  Organic cotton is better for our future.

When we choose organic cotton instead of conventional cotton, we protect the health of our babies, families and the environment. 

As the demand for organic cotton increases, more farmers and brands will turn to organic methods, which will continue to decrease the cost and increase our odds of staying healthy. That sounds like a win, win for everyone!

How do I shop organic?
Since the concept of organic cotton has gained importance  very recently , it’s very important to rely on trustworthy brands.

I’ve been introduced to berrytree India which is an Organic Baby Products Brand. We can shop organic baby clothes / organic rompers which look stylish as well ,so it’s comfort along with style also ensuring health. It has unique offerings in several segments related to kids, berrytree has something for every age group.

All berrytree products are made by hand, by craftsmen who understand the value of Organic Cotton and are highly skilled.
You can find www.berrytree.in . So yes you can shop organic cotton online too!

So get out there and shop organic, and together, we can make a difference !

10 thoughts on “India’s Top Sustainable Fashion Brand

  1. I so agree with you babies skin is soft and supple and definitely needs a lot of care. Having products that suit their skin is a must. I would love to explore options available at Berrytree since even I am a second time new mum to a 5-month-old son.

  2. I have used berrytree product for my daughter. They use organic cotton for their clothes. Their clothes are so cottony soft and comfortable to wear

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